Finatrade’s frozen foods division boasts a storage capacity of over 10,000 metric tons and a fleet of dedicated reefer vehicles. Our carefully designed cold chain ensures that our products reach our customers in time, while always meeting all international quality and food safety standards. We offer both unprocessed and value-added frozen goods, catering to modern trade retail, HORECA, wholesale, semi-wholesale and traditional retail customers.
Finatrade carries a wide range of non-alcoholic and alcoholic beverages. As with all items within our extensive FMCG offering, special care is taken to ensure that the right beverage products are sold through the right type of outlets. We ensure this by scrutinizing consumer preferences and needs.
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Finatrade’s portfolio of FMCGs includes personal and household care items from renowned suppliers and popular long-standing international brands. Our market knowledge and distribution capabilities are highly respected and have earned us exclusive distribution rights from some of our suppliers. We are the official distributor of Nivea body lotions and deodorants for Beiersdorf Ghana Limited.
Finatrade’s history is entwined with that of packaged soft commodities, and we have seen great success with many other packaged foods. These, too, are always sourced according to the needs and demands of the West African consumer. Our packaged food offering is therefore constantly evolving. Our distribution of these and all the other FMCGs within our product offering covers modern trade retail, HORECA, wholesale, semi-wholesale and traditional retail channels.